Did you know that 2 in 3 parents do NOT enjoy managing their family photos? It’s true, and it’s pretty sad because photos and videos are supposed to be fun. We found this, and many other interesting facts from a survey of 400 parents we recently commissioned.

For years, EverPresent has helped families digitize and organize old home movies and aging photos. But clients kept telling us they were actually more stressed about their digital photos and videos. They were overwhelmed by the size and disorganization of their mushrooming collections and felt like they were losing control. We conducted this survey to get to the bottom of it. If you have felt guilty about the state of your digital photo library, you won’t after reading this. You are not alone!

VIEW THE FULL SURVEY INFOGRAPHIC

The state of parents’ digital affairs

In general, parents haven’t been able to stay on top of organizing their photos and videos. Most are unhappy with the state of their digital collections and are afraid that their memories aren’t safely backed up. On top of that, the clutter and disorganization have kept most parents from using their photos to make things like photo books and many haven’t changed out a photo in a frame for 3 years!

82%

OF FAMILIES ARE NOT CONFIDENT ALL THEIR DIGITAL PHOTOS AND VIDEOS ARE BACKED UP

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The estimated number of hours needed to catch up on photo organizing


2 in 3 parents do not enjoy managing family photos - but take over 3k per year Click To Tweet

The Causes and Consequences of Digital Clutter

Parents, in general, feel that they are failing when it comes to staying on top of their photos and videos. As they add 3600 new photos a year to their collection, the problem continues to grow and worsen. Over 85% of couples do not tackle this household task together and as a result over half of the couples surveyed cited marital issues (like not being honest with each other about the state of their digital photos).

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Our average digital organizing client has around 80,000 PHOTOS & VIDEOS (including duplicates) scattered across 4-5 DEVICES

Often times, parents wait until they have to act. It’s common for us to get a call from someone who can’t use their phone or computer because their device is full of their photos. In addition to these challenges, parents’ ability to use their photos for meaningful projects like photo books and edited videos is hindered when they can’t find the pictures they’re looking for.

More than 50% of parents grade themselves a C, D or F for managing family photos. Click To Tweet

It was unsurprising, yet unfortunate to find that 60% of parents hadn’t done a photo book in 5 years. As a family memories company, we want everyone to be able to get excited about creative ways to share and enjoy their memories, but only 1 in 3 families said they genuinely enjoy managing family photos and videos.

60% of families have NOT PRINTED A PHOTO BOOK or calendar in 5 years Click To Tweet

How did parents end up here?


We asked parents to tell us if they are confident in their abilities using various aspects of photo software. The individual results are below. The average rate of confidence was 60%.

Photo Software Activity Percent Confident in Their Abilities
Upgrade your photo software to the latest version 38%
Clear up space on your computer for new photos 54%
Clear up space on your phone for new photos 70%
Export a photo from your organizing software and have it printed 53%
Crop a photo 79%
Purchase an external hard drive and move your photos to the hard drive 50%
Send a video clip to a friend 64%
Send a digital photo to a friend 80%
Share an entire album of photos with a friend 48%

Parents think they need 45 hrs to organize digital photo backlog & 7 hrs a month to maintain it Click To Tweet

Our Conclusion

Here’s what our CEO, co-founder and parent of two had to say about the results of this survey.

“American parents are struggling with their photos. This study is a reality check and an acknowledgment that the flood of new photos and videos, combined with years of backlog and collateral damage from changing and fragmented technology is overwhelming the majority of parents. Most photo collections are so disjointed by now that families are too paralyzed to take advantage of recent advances in photo software. As a result, parents too often aren’t enjoying a process that should be fun and rewarding: documenting life together as a family.”

Helpful resources

This survey won’t make anything easier, but we hope it helps parents to be more open about the real challenges everyone faces surrounding digital photo and video organizing. Honest dialogue and the ability to ask for help can only lead to greater joy with our memories. Here are just a few options:

YOU WANT EVERYTHING TAKEN CARE OF FOR YOU:
EverPresent Digital Organizing Services

YOU WANT TO LEARN HOW TO HELP OTHERS WITH DIGITAL ORGANIZING:
The Association of Personal Photo Organizers can train you to be a certified photo organizer.

YOU WANT TO DO IT YOURSELF:
Top Photo Organizing Apps.

VIEW ALL THE DATA FROM THE 2016 DIGITAL ORGANIZING SURVEY






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